The information contained in this website is for general information purposes only. The information is provided by Skin Excellence Clinics, and while we endeavour to keep the information up to date and correct, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the website or the information, products, services, or related graphics contained on the website for any purpose. Any reliance you place on such information is therefore strictly at your own risk. In no event will we be liable for any loss or damage including without limitation, indirect or consequential loss or damage, or any loss or damage whatsoever arising from loss of data or profits arising out of, or in connection with, the use of this website.
Through this website you can link to other websites which are not under the control of Skin Excellence Clinics. We have no control over the nature, content and availability of those sites. The inclusion of any links does not necessarily imply a recommendation or endorse the views expressed within them. Every effort is made to keep the website up and running smoothly. However, Skin Excellence Clinics takes no responsibility for, and will not be liable for, the website being temporarily unavailable due to technical issues beyond our control.
Here at Skin Excellence Clinics, we respect your privacy and aim to give you full transparency on how we collect, use and share your personal information. Your privacy is of the up-most importance to us and we’re committed to ensuring we do everything possible to protect your personal data.
- Information we collect and how we use it
- Non-personal information we collect
- Your rights
- Confidentiality and security
- Accessing your personal data
- Contact information
What is personal data?
Personal data is information that relates to an identifiable person who could be identified as an individual based on the information provided such as name or email address. Personal data is regulated by the Data Protection Act. The EU-wide General Data Protection Regulation (GDPR), brought into law on 25 May 2018.
What information do we collect from you?
Information that you provide to us:
- Enquiries (via our website, email, telephone or in person) – We record your details in order to track and follow-up on enquiries, in addition to scheduling appointments. This may include but is not limited to information such as your name, email address or phone number. This allows us to supply you with the information that you have requested about our professional services.
- On submitting an enquiry via our website, you may choose to subscribe to our email list. Our email subscribers receive the latest news from Dr. Strawford on treatments, services and offers. We use your name and email address to send you such updates. You may unsubscribe from these informational and promotional communications at any time by clicking the unsubscribe link provided at the end of these email messages or contact:- email@example.com
- Patient Records – Information is collected as part of your registration with the Skin Excellence Clinics. This includes information such as your name, address, date of birth, email address, phone number, next of kin and medical history. This allows us to fulfil our obligations with you – for internal record keeping, for billing and accounting, to respond to queries, complaints or requests for further information. We may also use the information provided to help us improve our products and services. We gather such information because it is necessary to undertake services for you or is necessary for our legitimate interests in managing our business and improving our professional services, in addition to complying with our regulatory obligations. Failing to provide us with information we require may result in us being unable to provide treatment.
- Media uploads – If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.
- Contact forms and Cookies (i) If you leave a comment on our site you may opt-in to save your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year. (ii) If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser. (iii)When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed. (iv) If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.
- Website Analytics – who we share your data with and how long we retain your data. If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue. For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information. In addition, we use analytics to continue to improve the experience of visits to our website, within these analytics no personal data is viewed or stored – data from from any analytics software, is deleted by automated rule after 50 months.
- Technical information, including the Internet Protocol (IP) address used to connect your computer to the internet, browser type and version, time zone setting, browser plug-in types and version, operating system and platform; and
- Information about your visit to our website, including the full Uniform Resource Locators (URL), clickstream to, through and from our Site (including date and time), pages you viewed or searched for, page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks and mouse-overs) and methods used to browse away from the page.
Online enquiry forms
We use online contact forms for on-site enquiries. If you make an enquiry, we’ll collect the following:
- Full name – so we know what to call you.
- Telephone number – so we can get in touch with you directly.
- Email address – so we can reach you if we can’t get hold of you on the telephone.
- Message – this allows us to understand why you’re getting in touch so the right person can contact you regarding your enquiry.
Other information we may collect
From time to time, we may also collect the following information through forms on the site, whether we’re running promotions, recruitment campaigns or customer surveys:
- Visits to our website
- Enquiry information
- Information for recruitment purposes
- Information you provide in online surveys or feedback
How do we use your personal data?
Depending on the reason that we collected your personal data, we may use your information in the following ways:
- To respond to an enquiry you made about a service
- To respond to an enquiry you made about us
- To carry out an agreement within a contract
- To improve the customer experience
- Conduct or analyse market research to help improve future experiences
- Asses the performance of our site
- Notify you about relevant changes or important information
- Check the accuracy of information that we hold for you
- Assess your experience with us
- To assess and deliver treatments
- To provide you with the information, treatments, products and services that you request
- Internally, to inform decisions about our business operations and services
- To send you notifications to remind you of any appointment booked with us
- To contact you for post-treatment follow up and care, including survey requests in order to improve our service
- To contact you from time to time to market other services, treatments and products we provide and think may be of interest to you (if opted-in to marketing activity).
You will receive marketing communications from us if you have:
- requested information from us or purchased goods or services from us; or
- if you provided us with your details and ticked the box at the point of entry of your details for us to send you marketing communications; and
- in each case, you have not opted out of receiving that marketing.
We will get your express opt-in consent before we share your personal data with any third party for marketing purposes.
You can ask us or third parties to stop sending you marketing messages at any time by following the opt-out links on any marketing message sent to you or OR by emailing us at firstname.lastname@example.org at any time.
Where you opt out of receiving our marketing communications, this will not apply to personal data provided to us as a result of a product/service purchase, warranty registration, product/service experience or other transactions.
We have a tool called Google Analytics installed on our site so that we can monitor performance which allows us to make continuous improvements. This helps us to ensure our customers receive the best experience possible. We use this tool to gather non-personal statistical data such as the following:
- Device type
- Browsing activity
How we use non-personal data
This information can’t be tracked back to you. For more information on how Google Analytics possesses this information, visit www.google.com/analytics.
We may use data collected for some or all of these purposes:
* To administer our website https://www.skinexcellenceclinics.co.uk/ and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes
* To improve our website to ensure that content is presented to you effectively
* To allow you to participate in interactive features of our website, when you choose to do so
* As part of our efforts to keep our website safe and secure
* To measure or understand the effectiveness of marketing materials we serve to you and others, and to deliver marketing materials relevant to you
* To make suggestions and recommendations to you and other users of our site about goods or services that may interest you or them.
Who we share your personal data with
We take our obligations under the General Data Protection Regulation and our clinical confidentiality requirements very seriously.
Sensitive information relating to your medical history will be kept confidential and only be disclosed to those involved with delivering your treatment.
We may share your personal information with:
* Other members of Skin Excellence Clinics staff as part of your ongoing care provisions, or for the purpose of analysing the business
* In order to provide some of our professional services, we may use the input of selected third parties, where this is necessary for the performance of our contract with you. This will require the disclosure to such third parties of your contact details, as well as further personal data about you with your consent which is relevant to the services they provide. Selected third parties such as laboratories for histology on moles etc and pharmacies for private prescriptions purposes. Opting out of sharing your information with these providers may affect our ability to treat you. All our suppliers have entered into appropriate confidentiality obligations and/or contractual data processing clauses with us.
Under the current General Data Protection Regulation, you have the following rights:
- Right of access – you have the right to request a copy of the data that we hold about you.
- Right of rectification – you have a right to correct data that we hold about you that is inaccurate.
- Right to be forgotten – you have the right to ask for the data we hold about you to be erased from our records.
- Right to restriction of processing – you have the right to ask for us to restrict the way we process your data.
- Right of portability – you have the right to have the data we hold about you transferred to another organisation.
- Right to object – you have the right to object to our processing your data where we are relying on a legitimate interest in order to process it.
- Right to withdraw your consent – you have the right to withdraw your consent at any time.
If you’d like to exercise any of the rights above, get in touch via phone, email or post. Please note, there may be some exemptions to these rights.
Confidentiality and security
Confidentiality of your personal data is of the upmost importance to us. We’re committed to protecting the information you’ve provided and we fully comply with Data Protection Legislation.
We have a number of organisational processes in place and technical security measures in place to help us keep your data safe. We will hold your personal data for as long as necessary, depending on why it was collected and in accordance with applicable UK laws.
Please note, the transmission of information via the internet cannot be completely guaranteed as completely secure. To make sure we do all we can to keep your data secure, we have several procedures and security features that help to minimise the risk of data breaches or unauthorised access.
Disclosure of your personal data
In some circumstances, we may have to disclose your personal data with a carefully selected third-party so that they can provide a service that you’ve requested on our behalf. Any third-parties that we use are carefully selected and must adhere to our vigorous data security standards.
We may also disclose your personal data if we believe it is required by law, regulation or other government authority to protect the rights of Skin Excellence Clinics or the public. We may also co-operate with law enforcement agencies in official investigations if necessary or requested.
Accessing your personal data
You may request to access your data, and in some instances, can request for it to be transferred via email. In some instances, you may send us personal information over email. Email is not a secure method of information transmission, and we ask that you understand the risks involved in doing so.
You can also request the correction of any mistakes or to update any information that we hold about you so that our records are accurate.
You also have the right to request that we delete your data from our records, however we may require to hold a minimal amount to allow us to supress any communications in the future.
If you’d like to make a request to access your personal data or request that we delete your data from our system, please contact us via phone, email or post.
What are cookies?
A cookie is a small file of letters and numbers that is downloaded onto your computer when you visit a website. Cookies are used by many websites and can do several things, e.g. remembering your preferences and counting the number of people looking at a website.
Cookies do not provide us with access to your computer or any information about you, other than that which you choose to share with us. To find out more about cookies, and how to control them, visit www.allaboutcookies.org.
We aim to provide the best digital service to you whilst at the same time fully protecting your privacy. If you don’t wish to enable cookies, it means that your experience of using our site may be impaired – as some of the cookies that we use help us to identify and resolve errors.
What’s more is that some cookies allow us to determine relevant products or information to show you when you’re browsing, helping you to find information you’re after, quicker.
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